Calling a lift like its a person. As if, it's going to answer you-' Yes!You called.' We personify so many things in life . Do we want it to be- people we daily meet? We develop a relationship with these non-living things. But what about our true relationship? Are they so privileged? We are busy developing relations with non-living products and brands that we forget the true essence of life.What makes us human? Our family, civilization, communication and intelligence- makes us human. But are we humans or are we dancers? Dancing to the tune of machines and technology; Are we evolving? We are isolating from humanity and trying to find harmony with our money.